Business Capture: About Our Online Course

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The online course is a 12-Module course which takes you step by step through the business capture and development cycle and will help you understand business capture  and develop required skills – cost effectively.  Other companies charge £1000+ for a single course which covers only a single subset of this one.  The Business Capture Mastery online  course costs a fraction of the course prices charged by others and  takes you through the complete opportunity capture cycle with course modules which demystify the whole process – distilled from the experience of successful practitioners

Unlike the others, this course uses multimedia video, audio and graphical techniques to allow you to learn at a time of your choosing. 

 

Online Course Content Description

The Business Capture Mastery online course is modular and phased, covering, in 12 Modules,  topics including:

Phased Learning

Phased Learning

  • Why opportunity capture is challenging
  • opportunity identification and building customer influence
  • source identification and source selection – the Preliminary Qualification Questionnaire
  • strategic and tactical teaming strategies
  • receipt of an invitation to tender and techniques for motivating and managing bid teams to develop a proposal solution 
  • Proposal Writing, including Executive Summary, and submitting the best bid possible
  • contract negotiation in the event of selection, including negotiation skills
  • Consolidating your position and future opportunity capture prospects during the ensuing development phase
  • Bid team management techniques, including “colour” review phases.

The course is presented within the context of  corporate strategy and the rolling 3-5 year business planning cycle and describes the  customers’ procurement or acquisition cycle  that customers adopt to satisfy capability shortfalls in their business.   

Course subscribers will get a broad range of course content based on the Business Capture Mastery process.  The end-to-end online course guides you through what you need to do to identify, prosecute and capture a business opportunity and provides step by step guidance through the entire process to help you achieve success.  Each module has clear learning objectives – based on real experience gained through winning “complex sales” business for blue chip companies.

Business Capture has to be taken within the context of corporate strategy

Business Capture has to be taken within the context of corporate strategy

With tips and techniques showing you how to cement your hard earned position and influence with your customers, the course discussess how to influence customersethically, gaining their respect in the process and achieving win-win relationships which will stand you in good stead throughout your career.  It enables you to pursue a business opportunity by starting at page one and completing the activities.  Each step along the way provides the information, checklists, and advice you need using audio, video, graphics and written media.  It provides:

  • Clear processes and process flow to inform the team so they easily understand the what, how and when of each phase.
  • Clearly defined roles and responsibilities for core and peripheral team members.
  • Planning and communication tools and techniques to ensure that team members have what is needed to progress, including central tracking of risk and action items so each can be addressed or mitigated promptly.
  • Tools to measure progress and provide iterative feedback so team members know overall status and how their contribution fits in.
  • Review and validation phases for every element of your proposal to ensure an optimal response.

What do you want to see in an online course about Business Capture?

Please feel free to comment below to let us know what aspects you would want to see in an online course about business capture.   The detailed course outline we’ve prepared is very comprehensive but we really want to ensure that we are addressing key elements needed by our customers.

More about the Business Capture Mastery Online Course.  It’s been decided to limit the initial course numbers in order to ensure the quality of service and customer support during the course.  Those purchasing early membership, will receive a 25% reduction on the price of  Standard Membership.  More details about this offer and how to subscribe will be released to our E-Mail list.  Course students will get full access to the phased business capture mastery course and all of the tools, and resources we recommend.

To register interest for the online course please subscribe to the Business Capture Mastery E-Mail list in the panels either on the right of this page.  When you register we will send you FREE copies of the Business Capture Mastery newsletter by e-mail.

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