Executive Summary Graphics – 3 Step Planning Process

by Steve Price

Develop a Template Focussed on What You're Trying to Achieve

I mentioned in my last post that executive summary and proposal graphics is a large and important topic and that I would dedicate individual posts to it. This is the first of these. More will follow:

There are two principal objectives for graphics: the first is to communicate information; and, the second is to influence or motivate the audience to action in your favour.

When you are deciding how to present your proposal it is essential that you identify at the storyboarding phase which parts of your proposal require graphics and what their main objective is.  Read whole post

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Executive Summary – On a Single Page

by admin

You have about 30 seconds to grab your customer’s interest and keep it. To do this they have to understand at a glance how your solution addresses their pressing problems. Your whole offering should be able to be described on a single page. Don’t forget – you are selling, not describing – so the benefits of your solution to the customer is all that is required.

 Forget what everyone else has been telling you. Here are the key components that should form your executive summary: Read whole post

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Executive Summary – It should sell, not describe!

by Steve Price

If you are at all interested in Executive Summary writing, you’ve probably already read several articles, web pages – even books – about writing the perfect business proposal executive summary, maybe as part of trying to find out how to write a business proposal. Most of them offer a wealth of well-intended suggestions about all [...]

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Proposal Writing eBook – Contents Description

by Steve Price

  Get the Flash Player to see this player. var s0 = new SWFObject(“http://www.businesscapturemastery.com/wp-content/plugins/contus-hd-flv-player/hdflvplayer/hdplayer.swf”,”n0″,”620″,”280″,”7″); s0.addParam(“allowfullscreen”,”true”); s0.addParam(“allowscriptaccess”,”always”); s0.addParam(“wmode”,”opaque”); s0.addVariable(“id”,”n0″); s0.addVariable(“skin_autohide”,”true”); s0.addVariable(“logoalpha”,”50″); s0.addVariable(“normalscale”,”0″); s0.addVariable(“fullscreenscale”,”0″); s0.addVariable(“logopath”,”platoon.png”); s0.addVariable(“stagecolor”,”0×000000″); s0.addVariable(“autoplay”,”false”); s0.addVariable(“buffer”,”1″); s0.addVariable(“Volume”,”50″); s0.addVariable(“height”,”280″); s0.addVariable(“width”,”620″); s0.addVariable(“skin”,”http://www.businesscapturemastery.com/wp-content/plugins/contus-hd-flv-player/hdflvplayer/skin/skin_black/skin_black.swf”); s0.addVariable(“zoom”,”false”); s0.addVariable(“timer”,”true”); s0.addVariable(“fullscreen”,”true”); s0.addVariable(“display_logo”,”false”); s0.addVariable(“share”,”false”); s0.addVariable(“playlist”,”false”); s0.addVariable(“usedefault”,”1″); s0.addVariable(“”,”wp-content/uploads”); s0.addVariable(“logopath”,”http://www.businesscapturemastery.com/wp-content/plugins/contus-hd-flv-player/hdflvplayer/images/”); s0.addVariable(“file”,”http://www.businesscapturemastery.com/wp-content/uploads/2010/07/ebook_contents_overview_2.mp4″); s0.addVariable(“Preview”,”http://www.businesscapturemastery.com/wp-content/uploads/2010/08/Can_be_smarter_620x347.jpg”); s0.write(“video0″); Note: This video takes a few minutes to download before starting.  This is [...]

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Proposal Writing the SMART Way – ebook

by Steve Price

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

Get the Flash Player to see this player. var s1 = new SWFObject(“http://www.businesscapturemastery.com/wp-content/plugins/contus-hd-flv-player/hdflvplayer/hdplayer.swf”,”n1″,”625″,”280″,”7″); s1.addParam(“allowfullscreen”,”true”); s1.addParam(“allowscriptaccess”,”always”); s1.addParam(“wmode”,”opaque”); s1.addVariable(“id”,”n1″); s1.addVariable(“skin_autohide”,”true”); s1.addVariable(“logoalpha”,”50″); s1.addVariable(“normalscale”,”0″); s1.addVariable(“fullscreenscale”,”0″); s1.addVariable(“logopath”,”platoon.png”); s1.addVariable(“stagecolor”,”0×000000″); s1.addVariable(“autoplay”,”false”); s1.addVariable(“buffer”,”1″); s1.addVariable(“Volume”,”50″); s1.addVariable(“height”,”280″); s1.addVariable(“width”,”625″); s1.addVariable(“skin”,”http://www.businesscapturemastery.com/wp-content/plugins/contus-hd-flv-player/hdflvplayer/skin/skin_black/skin_black.swf”); s1.addVariable(“zoom”,”false”); s1.addVariable(“timer”,”true”); s1.addVariable(“fullscreen”,”true”); s1.addVariable(“display_logo”,”false”); s1.addVariable(“share”,”false”); s1.addVariable(“playlist”,”false”); s1.addVariable(“usedefault”,”1″); s1.addVariable(“”,”wp-content/uploads”); s1.addVariable(“logopath”,”http://www.businesscapturemastery.com/wp-content/plugins/contus-hd-flv-player/hdflvplayer/images/”); s1.addVariable(“file”,”http://www.businesscapturemastery.com/wp-content/uploads/2010/07/Proposal_Writing_the_Smart_way.flv”); s1.addVariable(“Preview”,”http://www.businesscapturemastery.com/wp-content/uploads/2010/08/Fed_Up_620x300.jpg”); s1.write(“video1″); This episode of Business Capture Mastery  contains a summary of Proposal Writing the SMART [...]

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Proposal Writing: 7 Assessment Questions You Need Answering

by Steve Price

Proposal Writing: If your prospective customer has mature processes it is very likely they will have already decided how the proposals they receive will be assessed. This is important information for you and will greatly impact how you write the proposal. Here are 7 Questions you need answers to before writing your Proposal:  Tweet This [...]

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